Computational Marketing

Computational Marketing aims on using modern computing to drive marketing strategies. In this internet world, whenever people go online, they leave their digital foot prints i.e. data. Right from their social media, Google search history and any other information can be tracked and used as a record by businesses. Instead of marketers doing that manually, computer is accessing all the information and provide enriching shopping experience to customers. Computational Marketing involves algorithms, coding and other analytic tools to access and understand the information provided by the user. Businesses can use this information to create relevant marketing content and engage with audience effectively. We all are involved in this computational marketing without even aware of it. When you search a product over Google, you can see the ads of the particular product popping up on the top of the page. Amazon recommends products based on your past shopping history while Netflix recommends movies. Without any doubts, Computational Marketing is the power of Digital Marketing. Socially app can help you with all your online/Digital marketing needs. With this app, you can avail amazing graphic design posters with highly engaging correlated content for your products in affordable price. You can optimize the poster by adjusting its color in relevant to your products just by tapping on it. Share these amazingly interactive posters on any of the digital platform to attract audience and generate sales.

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