Conversion rate is the percentage of visitors that complete the desired task out of total visitors to your website/landing page. The higher the conversion rate, the more successful your marketing is. Conversion rate is very important factor and plays a major role in digital marketing. It is not just about sales, but any task like downloading a brochure, engaging in chat, submitting a form etc. The key is to drive the user to perform an action rather than just visiting your website. Now, what is the good conversion rate? There is no single correct answer to this question. It depends upon the business and type of industry. For a fashion product, which people buy often a good conversion rate can be 30% while for a luxury car company, a good conversion rate can be 3%. You can know the average conversion rate for your industry by conducting some online research and work towards better conversion rate of your business. All of your paid ad campaigns should have a dedicated landing page where a user can find the information of the advertised product. The landing page should not be your website home page or any webpage that doesn’t have the information of that particular product. So that your customer can get the right details and engage with you for further assistance. An appealing design and engaging content will enhance your landing page. Socially app is your best partner for all your digital marketing needs. This app provides you excellent graphic design posters with highly engaging correlated content for your products in affordable price. You can further optimize the poster by adjusting its color in relevant to your products in a single tap. Share these stunning posters on your landing pages to convert your leads into long lasting customers.