Facebook and Instagram are the most popular social platforms of all social networks. But which one is better for your business? Let us take a closer look at the benefits and statistics of each of these platforms. These insights will help you launch a successful social media marketing campaign through the right channel. Facebook continues to be the number one social network when it comes to reach. According to the latest research, Facebook has 2.2 billion monthly active users. So if you’re looking to increase visibility alone, Facebook wins obviously. But when it comes to engagement, Instagram has most highly engaged users. User interactions with brands are highest on Instagram when compared to every other social network. Both Instagram and Facebook have more women users while Instagram has more young audience. Choosing the right platform depends on what you are looking for. You have to think about your goals and what you wish to achieve from the campaign. Benefits of Facebook and Instagram are highly subjective. Different features and audiences mean that what works better for you may not work so well for another business. Whatever you choose, either Instagram or Facebook for your business you need appealing visuals and highly engaging content for your products. Socially app is the best partner for your social media business. You can make your own posters for your products with Socially in just few minutes. With these appealing posters, you will get highly engaging correlated content also for your products. Share these visually stunning posters on your social media page to attract maximum audience and drive sales.