Competitive analysis is a way to identify your competitors, their brand positioning, their strengths and weaknesses compared to you. It helps you to know the similarities and differences between you and your competitors which in turn enables to you improvise your business and surpass the competition. Do a detailed research on your competitors and list out their names. Then analyse your competitors, looking at every aspect of their brand, right from their tagline to their values. Compare their visual identity like logo, colors, typography and try to be unique in your own identity. You can start building your own brand strategy to convey your business clearly to the target audience. Who you are what you do and for whom you do; all these can be communicated efficiently to build your own place in the market. To reach your audience better, it is recommended to take your business online. Social media is the best platform for reaching people constantly. Socially app is the best partner for your social media business. You can get attractive posters and engaging content for your products in affordable price. You can further beautify the poster by adjusting the color relevant to your products. Share these stunningly interactive posters on social media consistently to create your own brand identity and stand out the competition.