Consumers are very smart today and they have all the power to make the buying decision. As you know, they do their research online already to learn about products and trends. That is why it is very important to do market research than ever before to know more about your consumers, competitors and the current trends. Market research is the process of collecting data about your business’s buyer persona, target audience and consumers to know how feasible and successful your product will be among these people. First step is to define your buyer persona. It will help you to visualize your audience and give you an effective strategy to engage with them. There are many free tools over the internet to create buyer persona. Now that you know your buyer personas, next is to identify the set of target audience whom you want to interact with. They may be the ones who recently made a purchase and there are those who actively evaluated and not made the purchase. Take the help of social media to interact with them and learn about their needs, problems and interests. Only by knowing them better, you can make better products to serve them better, be with the recent trends and stand out the competitors. Socially app is your best partner for all your social media marketing needs. With this app, you can avail excellent graphic design posters with highly engaging correlated content in reasonable price. You can enhance the poster further by adjusting its color in relevant to your products. Share these amazingly stunning posters on your social media page to attract utmost audience and grow your business exponentially.